VidCon Anaheim

Stevie Wynne Levine is a transformative leader in entertainment as the Chief Creative Officer of Mythical, overseeing the creative vision, branding, and content strategy of the multimedia studio founded by YouTube creators Rhett & Link, including Good Mythical Morning, the internet’s most-watched daily show. Named one of Hollywood’s New Leaders by Variety, she has shaped Mythical’s pioneering content strategy for over a decade, contributing to over 33 million YouTube subscribers and 14 billion views.

Industry Track

Transforming Legacy Channels & Talent into Media Companies with Lasting Legacies

Duration: 45 minutes

Location: Ballroom AB (Industry Mainstage)

Thursday, June 19

11:15 am - 12:00 pm

Featuring: Alessandra Catanese (CEO at Smosh), Brian Flanagan (President at Mythical Entertainment), Ian Hecox and more

What does it take to turn a legacy channel into a lasting media company? Short answer: a lot more than just content. It takes operational discipline, brand architecture, IP development, and a long-term vision for growth that preserves the core DNA that fans expect. Join creative and operational leaders from Mythical and SMOSH — two of the most successful creator-led enterprises — for a candid conversation about evolving from channels into companies built to endure.

Participants