Jordana Jarrett

From brand deals to algorithm battles, Black creators are shaping culture while navigating a digital landscape that doesn’t always reciprocate. Join moderator Vanessa Mbonu (NAACP) in conversation with industry leaders Chantal Rochelle (Warner Bros. Discovery), Jordana Jarret (The Webby Awards) and Brooke Berry (Snap Inc.) as they unpack the current state of the creator economy, the unique challenges Black influencers face, and the powerful opportunities on the horizon. This candid panel will explore how platforms, brands, and creatives can work together to build an ecosystem where Black voices are not just included, but amplified, protected, and paid.

Black creators don’t just go viral, they set the tone for the internet. From defining culture to driving conversations, building businesses, and uplifting communities, their impact is both undeniable and essential. Black & Viral is a thought leadership series presented by the NAACP and The Webby Awards that proudly celebrates Black digital excellence, spotlighting the creators, influencers, advocates, and storytellers who are shaping what we see, how we connect, and what the internet can become. This conversation explores how Black creators are using their platforms not only to entertain, but to empower, advocate, and reimagine the future of online influence.