VidCon Anaheim

Jacob Hindley is a Los Angeles-based producer and filmmaker working with creators like MrBeast, Ben Azelart, and Eric Andre. While Head of Production at the Stay Wild Network, the channels saw growth of over 250%, largely fueled by his strategic integration of dubbing systems. Now, as co-founder of DubHub, Jacob is pioneering dubbing solutions for YouTube creators worldwide, helping channels expand their reach and connect with global audiences.

Industry Track

MLA and the Instant Globalization of Content

Duration: 40 minutes

Location: Room 304AB

Thursday, June 19

1:05 pm - 1:45 pm

Featuring: Clayton Jacobs (CEO at CreatorDB), Eyal Baumel (Founder at Flywheel), Jacob Hindley (Head of Production at Stay Wild) and more

As creators and platforms invest in tools that reduce friction and make content truly borderless, the ability to unlock global reach is becoming more accessible. But with opportunity comes complexity: cultural nuance, audience fragmentation, and varying platform dynamics all shape how content resonates across markets. This raises the question: just because you can, does that mean you should? This session explores the growing role of machine language adaptation (MLA) in removing linguistic barriers and enabling content to travel farther, faster. What does it take to truly globalize content? What’s working, what’s getting lost in translation, and how can creators and companies navigate the economic and editorial trade-offs of international growth?

Participants