Sam Denby (Jet Lag: The Game)

Sam Denby is a filmmaker, digital content creator, and podcaster. He is best known for creating the YouTube channels Wendover Productions, Jet Lag: The Game, and Half as Interesting, whose videos have been viewed over a billion times. In addition, he has directed numerous documentaries and game shows; co-founded and acts as Chief Content Officer of Nebula, a creator-owned streaming service with over half a million paid subscribers; and co-owns Standard, one of the largest talent management companies representing digital creators.

Industry Track

Blurred Lines: When Content Creation & Entrepreneurship Converge

Location: 304ABC

Thursday, June 27

12:15 pm - 1:00 pm

Featuring: Eric Wei (@trykarat), Jason Y. Lee, Tips Out and more

The next billion-dollar business will be built by entrepreneurs who’ve morphed their content and communities into scalable marketing machines — but not for the benefit of brand partners. These innovators are making content the cornerstone of marketing for their own standalone companies and products, ultimately building such big businesses that it’s no longer clear whether to call them creators, founders, or something entirely new! Hear from the people driving this shift, and blurring the lines between creators, founders, and pioneers of a new business era.


Creator Track

Creative Control: Inside Nebula's Creator-Centric Universe

Location: Room 210

Friday, June 28

10:00 am - 10:45 am

Featuring: Jet Lag: The Game, Dave Wiskus, Sam Denby (Jet Lag: The Game) and more

We’re all familiar with the abundance of streaming platforms owned by large corporations. But did you know there is a creator-owned and operated streaming service? In this session, explore the story behind Nebula, the subscription-based streaming service revolutionizing the industry. Delve into how creators maintain control over their content and sustain their free offerings with Nebula's innovative approach.


Community Track

Bringing Jet Lag to Life

Location: Amplify Stage

Friday, June 28

4:00 pm - 5:00 pm

Featuring: Jet Lag: The Game, Michelle Khare, Sam Denby (Jet Lag: The Game)

With the world as its game board, Jet Lag has given us all the travel bug! Join the minds behind this sensational series as they discuss how their idea was brought to life, the show’s massive success, and how it led to exciting collaborations with other creators — like Michelle Khare!


Community Track

Live, Laugh, Learn: Educating the Internet

Location: Amplify Stage

Saturday, June 29

12:00 pm - 1:00 pm

Featuring: Astro Alexandra, Hank Green, Allen Pan and more

These panelists all have one thing in common — they've all made us a little smarter! From fun animal facts, to unraveling the mysteries of space, to insights on nutrition, these creators have leveraged their content to educate audiences in innovative and enjoyable ways. Listen in as they discuss their journey to make learning fun and accessible, the power of edutainment, and how their insatiable curiosity fuels their perpetual roles as lifelong learners.