Nick Garcia

Lead, NA Sports Digital Media Partnerships at META

Nick Garcia

Nick Garcia currently leads Sports Partnerships for North America Digital Media, based out of NY. Nick's primary focus is helping sports media publishers innovate and grow their businesses across Meta technologies including, Facebook, Instagram, WhatsApp, Messenger, and AR/VR. Prior to Meta, Nick has held roles across the team, league and agency space, including Sponsorships Activation at the University of Texas, Team Marketing & Business Operations at the NBA, and most recently, leading sports strategy and analytics at Wasserman and Omnicom.

    Scheduled Appearances

    Friday • June 24, 2022

    Industry Track

    Innovation in Digital Storytelling: Where Do We Go from Here?

    Social media has a lot to learn from sports when it comes to storytelling. Today’s digital fans are double-screen masters — whether they’re armchair quarterbacks or in the stands w

    01:20 PM - 01:55 PM
    Anaheim Ballroom D
    • Mack Sovereign
      (EVP, Content and Strategy at Wave Sports + Entertainment)
    • Zion Clark
      (Para-Athlete)
    • Nick Garcia
      (Lead, NA Sports Digital Media Partnerships at META)
    • Melcolm Ruffin
      (Head of Athlete Content Strategy at Creative Artists Agency)
    • Francois Nicolas (Frenchy)
    More Info
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