Chris M. Williams

Founder at

Chris M. Williams

Chris is the Founder & CEO of, the new studio that specializes in entertaining and inspiring kids and families through digital-first content and sparking their imaginations with lifestyle products ranging from toys to toothbrushes. He's dedicated to bringing kids and families more of what they love by turning YouTube stars, characters and formats into global lifestyle franchises through the creation of books, television shows, games, movies, consumer products, live events and much more. As the company’s CEO, Chris is responsible for setting’s vision and overseeing their world class management team. He is a true pioneer of online video, with 20 years of proven success in both predicting and capitalizing upon marketplace holes that have dictated the future of media and entertainment. Most recently, he served as the Chief Audience Officer of Maker Studios and prior to that, he was the Founder and CEO of venture backed startup, Take180. Both companies were acquired by The Walt Disney Company where Chris also launched Disney Online Originals, a division dedicated to the creation of Disney branded short form content. The earlier part of Chris’s career was spent at Yahoo, where he was one of the first 100 employees.

    Scheduled Appearances

    Friday • June 24, 2022

    Industry Track

    The Evolution of Kids' Entertainment

    Kids' entertainment used to be all about toys, but now that's expanding. Young people are driving their own content by becoming creators themselves. “Kidfluencers” like Ryan and Vl

    11:00 AM - 11:35 AM
    Ballroom ABC
    • Chris M. Williams
      (Founder at
    • Rob Fishman
      (Co-founder at Brat TV)
    • Ashley Kaplan
      (SVP, Digital Studios at Nickelodeon)
    • Savannah Sellers
      (Anchor & Correspondent at NBC News)
    More Info
    View Full Agenda