Amy Roberts

Creative Director / Host of Style Theory

Amy Roberts is the Creative Director and Host of Style Theory. She has been with Theorist for 6 years, starting as their Channel Manager, being promoted to Brand Manager, before taking on the role of Creative Director to help conceptualize and launch Style Theory. The channel gained 2.5 million subscribers in its first year and set itself up as one of the top style and beauty channels on the platform. Amy won a Streamy in 2021 for her part in producing Game Theory's annual St. Jude Charity Livestream and has continued to raise the bar for live events with the first ever YouTube fashion show — Creators In Fashion 2024. 

Community Track

GTLive, Live from VidCon!

Location: Trending Stage

Thursday, June 27

3:30 pm - 4:30 pm

Featuring: MatPat, Stephanie Patrick, Tom Robinson and more

This is your chance to catch the whole cast of Team Theorist live on the VidCon stage! This IRL variety show has everything — from live theorizing to puzzle solving and minute-to-win-it challenges for MatPat and new Theorist channel hosts Amy, Santi, Lee, and Tom. Don’t miss out — they’ll need YOU to help them complete all the insane activities and win bragging rights for the rest of the year!