Convince Your Boss: VidCon Pro Pass
Need sign-off to purchase a VidCon Pro Pass? This page gives you everything you need to make the business case to attend: talking points, a copy-paste email, a one-page justification, and a manager FAQ.
Why Invest in a VidCon Pro Pass? The Business Case in 30 Seconds
VidCon Pro Pass is a smart investment for any company, offering unparalleled opportunities to drive growth, gain insights, and build valuable connections in the creator economy. Here’s why it’s worth it:
- Boost Revenue & Build Pipeline: Meet platforms, agencies, brands, and creators to secure qualified partnership opportunities.
- Make Smarter Decisions: Identify the best channels, formats, creators, and tools to invest in for the next 12–18 months.
- Actionable Strategies: Access case studies, benchmarks, and frameworks to enhance Q3–Q4 and 2026 planning.
- Expand Your Network: Connect with decision-makers, operators, and top creators shaping the creator economy.
- Close Deals Faster: Meet prospective clients in one place, saving time and resources by streamlining the process.
Dive Deeper: What You’ll Gain
VidCon’s Industry Track is tailored for professionals in the creator economy, including executives, marketers, platforms, agencies, and creator-led businesses. It offers:
- Guaranteed Networking: Meet platform executives, agencies, and creator CEOs to build partnerships.
- Qualified Leads: Develop a pipeline of opportunities with platforms, brands, and creators.
- Actionable Insights: Bring back ideas, benchmarks, and playbooks to optimize campaigns, content strategies, and revenue streams.
- Competitive Edge: Stay ahead of trends in formats, fandoms, AI tools, and evolving revenue models.
VidCon Pro Pass is a chance to gain insights, build relationships, and drive results that will directly impact our business. This is the chance to invest in an opportunity to stay ahead in the fast-evolving creator economy.
Copy & Paste this Email to Send to to Your Manager
Subject: Request to Attend VidCon Anaheim 2026 with a Pro Pass
Hi [Manager Name],
I’d like to request approval to attend VidCon Anaheim 2026 with a Pro Pass. This pass is purpose-built for professionals in brands, agencies, platforms, and creator-led businesses like ours, offering unmatched opportunities to network and gain actionable insights.
Why Attend?
Networking That Drives Results
VidCon brings together platforms, agencies, brands, and top creators in one place. With a Pro Pass, I’ll have access to curated networking opportunities, roundtable discussions, and direct meetings with decision-makers and creators shaping the future of the industry. My goal is to secure at least [X] qualified partnership leads, building relationships that can lead to valuable collaborations and business opportunities.
Programming That Delivers Value
The Industry Track of programming is designed to address the most pressing challenges and opportunities in the creator economy. Key topics include:
- Creator monetization and evolving revenue models.
- Audience trends, growth strategies, and platform insights.
- AI and tooling innovations in content creation and measurement.
- Case studies with clear KPIs, benchmarks, and actionable frameworks.
I’ll return with actionable insights and strategies that we can immediately apply to [specific campaign/project], helping us stay ahead of industry trends and make smarter investments
Why This Matters Now
- Pipeline: I’ll build a pipeline of qualified leads from platforms, agencies, brands, and creators.
- Learning: I’ll bring back 3 key takeaways (e.g., measurement, formats, monetization) to enhance our strategy.
- Efficiency: This event will help us validate where to focus over the next 12–18 months, saving time and resources by avoiding unproductive investments.
Estimated Costs
- Pro Pass: $819
- Travel: $[X ] · Hotel: $[ ] (VidCon offers exclusive discounted rates, check them out here)
- Meals: $[ ]
- Total: $[ ]
Accountability Plan
To ensure we maximize the value of this investment, I’ll:
- Share a 1-page plan before the event outlining goals, priority sessions, and target meetings.
- Deliver a concise debrief to the team within 3 business days of returning, including:
- A summary of key learnings and insights.
- A list of new contacts and partnership opportunities.
- A 90-day action plan with specific next steps and tests.
If approved, I’ll register this week to secure the lowest available rate. I’m confident that attending VidCon with a Pro Pass will deliver significant value to our team and help us achieve our goals.
Thank you for considering this opportunity!
Best,
[Your name]
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