Eyal Baumel

Eyal Baumel is the founder of Flywheel, a boutique management company, and venture studio that partners with top creators including Mr. Beast, Like Nastya, Rebecca Zamolo, Jordan & Salish Matter, and Noah Schnapp - to build brand equity, expand their reach, turn ideas into impactful ventures, and transform their intellectual property into thriving franchises.\n\nBefore Flywheel, Eyal was the CEO of Yoola, an entertainment company and a YouTube network that works with content creators to develop, distribute, license, promote, and monetize content and products.\nThe Yoola network generates over 15 billion monthly views, has more than 2 billion subscribers, and manages 300 YouTube creators and channels with more than 1 million subscribers each.\n\nIn 2022, Business Insider recognized Baumel as one of the top 22 talent managers and agents helping YouTube stars diversify their digital brands into products, events, and traditional media.

Industry Track

MLA and the Instant Globalization of Content

Duration: 40 minutes

Location: Room 304AB

Thursday, June 19

1:05 pm - 1:45 pm

Tag: AI, Creator Companies & Careers, Platforms/Media/Entertainment, Revenue & Monetization

Featuring: Andrew Spalter, Eyal Baumel, Jaeyoon Ko and more

As creators and platforms invest in tools that reduce friction and make content truly borderless, the ability to unlock global reach is becoming more accessible. But with opportunity comes complexity: cultural nuance, audience fragmentation, and varying platform dynamics all shape how content resonates across markets. This raises the question: just because you can, does that mean you should? This session explores the growing role of machine language adaptation (MLA) in removing linguistic barriers and enabling content to travel farther, faster. What does it take to truly globalize content? What’s working, what’s getting lost in translation, and how can creators and companies navigate the economic and editorial trade-offs of international growth?

Participants


Community Track

Duration: 1 hour

Location: Hall B Stage (Spark Stage)

Thursday, June 19

2:00 pm - 3:00 pm

Tag: Beauty & Lifestyle

Get ready for a fun and revealing session where contestants will anonymously share a secret, and the challenge is to guess who it belongs to! Each participant will submit a secret in advance, which will be read aloud one by one. The rest of the contestants will then discuss, analyze, and make their best guess on whose secret it is.

Community Track

Duration: 1 hour

Location: Hall C Stage (Level-Up Stage)

Friday, June 20

10:00 am - 11:00 am

Tag: Gaming

Enter the world of high-stakes Minecraft gameplay with Hannahxxrose as she dives into the chaos of LifeSteal SMP live at VidCon! From intense battles to strategic alliances (and betrayals), this session will explore what makes LifeSteal SMP one of the most thrilling Minecraft servers out there. Get behind-the-scenes stories, pro tips on PvP survival, and maybe even a few surprise guests! Whether you're a hardcore fan or just curious about the mayhem, this is a must-see session for any Minecraft enthusiast!