VidCon Anaheim

Chelsey Mori is modernizing legal services for the creator economy. The founder of Unbound Legal, Chelsey Mori is pioneering innovative solutions like a digital AI clone on her website for free creator support, in-house counsel subscriptions, DIY AI contract redlining tools, and a VR-managed practice — making legal services more accessible and efficient than ever.Mori serves as Chair of Rider Advocacy for the Creators Guild of America (CGA), where she leads the development of the CGA Rider—a contract addendum designed to protect creators and streamline negotiations.Mori’s unique background includes training with former FBI, CIA, and Secret Service agents as a finalist on Bravo’s espionage reality show Spy Games, training as a safari tracker, and traveling to all seven continents—twice.Mori earned her law degree from UC Berkeley Law School and a business degree from Ivey Business School. Before founding Unbound Legal, she worked at top entertainment firms like Manatt, Phelps & Phillips, Cohen Gardner, and The Altschul Firm. Today, her clients include top creators, live-streaming platforms, shop agencies, production companies, and management firms.

Industry Track

Protecting Creators in the Age of AI

Duration: 45 minutes

Location: Room 304CD

Thursday, June 19

11:00 am - 11:45 am

Featuring: Anita K. Sharma, Sharma Law PLLC (Founder, Sharma Law PLLC at Sharma Law PLLC), Chelsey Mori (Founder at Unbound Legal), Merlyne Jean-Louis (Partner at Pierson Ferdinand) and more

The AI explosion comes with real challenges as creators face mounting risks to their identity, intellectual property, and brand integrity. This session brings together legal experts to examine the growing need for safeguards in an era where deepfakes, voice clones, and unauthorized likenesses can be generated and circulated at scale. We'll explore the legal gray areas around AI-generated content, the role of trademarks and right-of-publicity laws in protecting creator identity, and what new frameworks are needed to preserve creative control and commercial value. With platforms still catching up and regulation in flux, the conversation will focus on the real-world implications and what creators and companies can do now to protect themselves.

Participants