Matthew Snead

VP, AVOD Business Development & Production
NBCUniversal

Matthew Snead is an award-winning VOD executive with over 20 years' experience of creating, managing, and marketing premium digital content for global audiences. As VP of AVOD Business Development & Production at NBCUniversal, he leads editorial strategy and content creation for more than 200 global AVOD channels.His career spans senior roles in marketing, content strategy, and production, having shaped SVOD and AVOD offerings for some of the world’s largest media operators. A hands-on creative, Matthew is also an executive producer of internationally acclaimed animated content and an award-winning documentary director.Known for his strategic vision, collaborative leadership, and deep understanding of the digital content landscape, Matthew brings a unique blend of business acumen and creative flair to every project.

Creator Track

Global Growth Playbook: What Every Creator Should Know Before Expanding

Duration: 45 minutes

Location: Room 207AB

Friday, June 20

4:00 pm - 4:45 pm

Featuring: Matthew Snead, Timothy Salmon, Vira Slyvinska

Join this panel to uncover the potential and hidden challenges of reaching international audiences on YouTube and beyond ' and how to avoid costly mistakes. From choosing between AI and human dubbing to deciding on single-channel vs. multi-language audio strategies, we'll break down what works (and what doesn't). Learn from creators and companies who do it successfully and discover how to unlock untapped potential in emerging markets.

Participants