Zach Ferraro
Cofounder
Favorited
Zach is creator industry veteran with over a decade of experience scaling startups in the space. Previously led strategy and partnerships at Famous Birthdays and Fourthwall, before co-founding Favorited, a mobile livestreaming platform where creators build community and earn directly from fans.
Industry Track
The Evolution of Creator Communities: Memberships, Subscriptions, Premium Content and More
Duration: 40 minutes
Location: Room 304CD
Friday, June 20
1:50 pm - 2:30 pm
Featuring: Aditi Rajvanshi (Head Of Strategy, Portal A at Portal A), Bethany Brown (Senior Director, Subscription Content & Strategy at Mythical Entertainment), Jordan Balke (Founder at Springboard Creator Consulting) and more
As advertising revenue fluctuates and algorithms shift, creators are building more durable business models through direct community engagement. This session explores how creators —and the platforms and partners that support them — are investing in memberships, gated content, private communities, and subscription offerings to foster deeper connections and drive sustainable revenue.
Participants